JOYLAND.
Philadelphia: J. Henry Smythe, Jr. (1912); for Houghton & Dutton Co. Tremont and beacon Sts. Boston, Mass.; thick paper staplebound booklet printed in red and green outlines, front cover with tall boy in Indian hat pulling lassoed blonde girl and her doll (!), illustrations and poem on every page, a long poem promoting Legal Stamps for gift credits from the store; 10 interior pages; 5.5x7.5. Toploader medium softcover advertizing.
Interesting little poems on the value of toys and pictures of children at play, intended for the adult buyer, not the child. "Home of Joyland: In Germany and elsewhere too/ Best toys are bought to sell to you/ School-room and nursery have their place/To aid the child in life's hard race." With a picture of a chubby woodworker at his bench, surrounded by toys. Houghton and Dutton was the second department store in America, established by the co-founder of Macy's, which in 1912 had just opened a fine new building with a floor space of about 10 acres.
CONDITION: Good Plus; no names, 1.75" spine split, crease at top corner, bumped corners, cover toned but clean, pages bright, flat and clean. Item #22161
Price: $25.00